Ads that stop the scroll.

Add your app and Proreel opens every ad on a real-looking reaction, then lets your actual demo do the selling. Edit anything, export every size.

3,000+AI UGC reaction clips for your product launch

50+Hyperrealistic AI creators

Free to make, edit and preview · No card needed · Try the sample app

Sized and ready for
  • TikTok
  • Instagram Reels
  • YouTube Shorts
  • Meta Ads
The library

3,000+ reactions, ready to use.

Real-looking AI creators, reacting the way people do on their own phones. Pick the moment that fits your hook, and your demo plays right after it.

Every reaction a hook needs

A double take, a side-eye, a hand on the chest, a finger pointing at your caption. Each one lands in the first second, so people stop to see why.

50+ AI creators

Women and men from their 20s to their 60s, each filmed in the same places, so you can test a new face on the same hook.

Everyday places

Filmed the way people film themselves: a selfie, a phone propped up, a friend holding the camera.

  • In bed
  • In the car
  • On a walk
  • In the kitchen
  • At a café
  • At the desk
  • At the gym
  • Getting ready
  • On the sofa

Faces for every market

A cast across ages and backgrounds, so your ads look like your customers, wherever you sell.

  • United States
  • United Kingdom
  • India
  • Nigeria
  • United Arab Emirates
  • Brazil
  • Japan
Voiceover

A voice for your demo

Add a narrator in a click. The first script is drafted from your app, you pick one of six natural voices, and captions follow every word.

Hi, I'm Aoede. I'll narrate your app demo in your brand's voice.

How reaction videos work

Talking heads

A presenter who says your script.

Pick one of 50+ AI presenters, or a private person only your brand can use. Proreel writes the lines in your brand's voice, films one take per line and captions every word.

  1. Take 1HookPlanning your week shouldn't take an hour.
  2. Take 2Demo plays overTempo turns one sentence into a balanced week.
  3. Take 3Call to actionTry it free for seven days.
Try a presenter
AI-generatedPlanning your week
Sophie · take 1 of 3

More on talking heads

Scenes

Trending scenes, cast and filmed for you.

Street interviews, podcast clips, a POV, breaking news: formats people already stop for, with roles, shots and acting direction. Your demo comes in where the scene needs it.

  • Breaking news1 person · 2 shots
  • Have you seen this?2 people · 2 shots
  • TrendingPodcast clip1 person · 3 shots
  • TrendingStreet interview1 person · 2 shots
  • TrendingPodcast conversation2 people · 3 shots
  • TrendingStreet interview with host2 people · 2 shots
  • TrendingPOV1 person · 2 shots
  • Cast from 50+ AI creators
  • Lines written for your app
  • Filmed with sound
  • Your demo, where it fits

Browse every scene

Editor

Every ad opens in a real editor.

Swap the reaction, rewrite the hook, add captions, a voiceover and music. Edits save as you go, and the export matches the preview.

Start from a reaction. Every ad opens as a draft: your hook on a reaction, then your demo and an end card.

TTempoZoe · Points upSavedExport
0:00.0 / 0:11.5
TextOne sentence in. A balanced week out.
VideoZoe · Points upSample app walkthroughEnd card
Overlay
Voice
MusicBright pop
  • TimelineSplit, trim and reorder on a magnetic track.
  • Text and captionsText styles, stickers and word-by-word captions.
  • VoiceoverPick from six natural voices, with captions synced to the words.
  • Music and effectsOriginal tracks and sound effects, with music ducked under the voice.
  • LayoutsCut, picture-in-picture or split, in one click.
  • Every sizeOne edit exports 9:16, 4:5, 1:1 and 16:9.

Everything the editor does

How it works

From app link to finished ads in minutes.

No camera, no crew, no creators to brief. Paste a link and you're four steps from ads you can post.

  1. 01

    Paste your app link

    Proreel reads your App Store, Google Play or website listing, then drafts hooks in your brand's voice, using only claims it can source.

  2. 02

    Pick your people

    Choose reactions by mood, a presenter for a talking head, or a trending scene. Or describe a private person only your brand can use.

  3. 03

    Add your demo

    Drop in a screen recording. Proreel cuts the hook, your demo and an end card into finished ads, ready to fine-tune in the editor.

  4. 04

    Export every size

    One credit exports an ad clean in every size your platforms need, with an AI label if you want one.

Brand-safe by default

Ads you can stand behind.

Proreel writes as your brand, never as a made-up customer, and keeps every claim tied to a source.

Your screen recording

Your real product, on screen

Your demo is a recording of your actual app, so the people who install know exactly what they're getting.

Plans a week from one sentence.Sourced · App Store description
The #1 planner on the App Store.“#1” is on your never-say list

Claims you can back up

The hooks Proreel writes only use facts with a source. Testimonials, unsourced numbers and words on your never-say list are flagged as you write.

AI-generated
comment=“Contains AI-generated content.”

Marked as AI

Every file records in its metadata that it was made with AI, and a visible “AI-generated” label is one switch away when a platform asks for it.

Pricing

Free to start. Pay as you go.

Reaction ads are free to make, edit and preview, and one credit exports one, clean, in every size. Talking heads and scenes use credits to film, with the export included.

Free

$0to make, edit and preview
  • Make and edit reaction ads
  • The full reaction library and editor
  • Watermarked 720p exports
Start free

Credits

Recommended
$49200 credits · $0.25 a reaction ad
  • Clean 1080p exports in every size
  • Talking heads and scenes (10 credits a take)
  • Your own private people (10 credits each)
  • Credits never expire
Start free

Or 50 credits for $19.

Monthly

$29a month · 120 credits
  • Clean 1080p exports in every size
  • Talking heads and scenes (10 credits a take)
  • Unused credits roll over once
Start free

Or 400 credits a month for $79, with 3 apps.

FAQ

Questions, answered.

The short version: you bring the app, Proreel brings the people.

Are the people real?

No. Every person is an AI-generated adult, and every file records that it was made with AI. Hooks speak as your brand, never as a customer.

What's in the reaction library?

3,000+ clips from 50+ AI creators in everyday places: reactions, gestures and moments like typing or scrolling. Browse it free and filter by reaction, place or person, and each goal comes with picks to start from.

What are talking head and scene ads?

A talking head is a presenter saying an AI-written script, one take per line, with captions that follow the words. A scene acts out a trend: a street interview, a podcast clip, “Have you seen this?”, a POV or breaking news. Your demo comes in where it fits.

Do I need a screen recording?

It's strongly recommended, because the demo is what converts. You can also make reaction-only ads, or try everything with the sample app.

Can I edit the ads?

Yes. Every ad opens in a full editor with a timeline, text, captions, voiceover, music, stickers and layouts.

What does a credit buy?

One clean export of one ad, in every size you need. Re-downloads are free, and editing never costs credits. Talking head and scene ads are filmed for you at 10 credits a take, and export clean at no extra cost.

Which platforms and sizes?

TikTok, Instagram Reels, YouTube Shorts and Meta ads, in 9:16, 4:5, 1:1 and 16:9. You download the files and post them wherever you like.

Your next ad starts here.

Pick a reaction, add your demo, export every size. Free to make, edit and preview.

Start creating